The Rise of Secondhand Fashion
The secondhand fashion industry is growing faster than ever, and I’m here to find out why. . .
The world is obsessed with secondhand fashion at the moment, from online retailers like Vinted and Depop, so called ‘re-commerce’ sites, to in store retailers promoting pre-loved and marketplace departments to capitalise on this growing demand for the secondhand. According to an article by McKinsey & Company, ‘the secondhand fashion and luxury market is forecast to grow two to three times faster than the firsthand market through 2027.’ So why are we so enamoured by second hand fashion at the moment?
The Top Fashion and Beauty Trends of 2026
2026 is just around the corner, and I’m here today to dive into some of the top trends emerging as we move into the new year . . .
Pinterest Predicts recently published their yearly trend report, and I’ve compiled a few of my favourties to talk about today. As we move into 2026, the focus largely hinges on colour, maximalism, the avant garde and different fabrics and textures, meaning we can expect a rise in experimental fashion entering the second half of the decade.
the intersection of fashion and music
Nowadays, the concept of a personal style emerging from one’s fashion and music tastes seems much more like a conscious replica of the decades themselves from which these ‘trends’ derive their source material. When you scroll through the tabs of a clothing website now you may see the titles, ‘80s retro chic’ or ‘90s rave babe’ and inevitably find a collection of items superficially reminiscent of what we imagine the essence of those eras to be. But from where do we derive that essence…